CREATIVE TECHNOLOGY AGENCY HOLITION LAUNCHES STUDENT UX COMPETITION

CREATIVE TECHNOLOGY AGENCY HOLITION LAUNCHES STUDENT UX COMPETITION

Don’t get us wrong, we love technology. But just because we can now digitise pretty much anything these days, doesn’t mean we should. As Jonathan Chippindale, CEO of creative technology agency Holition told us at INTERLACED 2015, “technology has to be genuinely and obviously useful, otherwise it becomes a gimmick.”

Holition, which regularly aligns itself with the art, fashion, creative and technology industries, and helps its clients bring technology into their businesses in a useful way, is now launching its first student UX competition in a bid to discover and mentor the next wave of innovative thinkers.

Holition-uxsprints-interlaced-fashiontech

UXSprints asks entrants to think what does the future feel like? and provide an answer through their design solution. Students are invited to consider innovative ways to improve the interaction between people and digital devices thereby enhancing the user experience. By exploring the empathy between the human body, design, science and the senses, is it possible to trigger ongoing shifts in the way space is perceived and experienced?

The competition is open to students from multiple disciplines currently enrolled in higher education and the overall winning project will receive a £5000 prize fund plus a 4-8-week studio residency wit Holition, which will enable them to produce and showcase a prototype to press and industry in a dedicated exhibition. Some of the many benefits on offer to finalists include introductions to industry experts, mentoring & coaching programmes, media exposure and access to technology labs, among other perks.

Those of you eager to tackle the challenge and work alongside leading creative technologists, designers and scientists, put those brains to work. Entry deadline is 10 April 2017. Good luck!

To give you some inspo (not that you need it) and a peek into the Holition thinking, watch Jonathan’s talk on Disruption in the luxury retail space from INTERLACED 2015 below.

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