EVENT REPORT | PARIS FASHION & TECH WEEK

EVENT REPORT | PARIS FASHION & TECH WEEK

Last week our own Noemie Balmat attended the second Paris Fashion & Tech Week organised by NUMA. We gathered the most important insights from each day. MONDAY | FTweek Opening: ‘Is Fashion Ready to Innovate?’ The panel included: Pierre-François Lelouet, CEO of Nelly Rodi Céline Lippi, Co-founder of Fashion Capital Partners Antoine Menet, E-business Director at The Other Store David Lamarche, Commercial Director for Europe & America at Aigle From digital opportunities in communication to pure innovation, how can brands innovate in the industry? Innovation of course doesn’t come without financial backing. That said, in terms of investments, France is behind other places in Europe and the US, where it is much more easier to raise money. Even though the two biggest innovation hubs are US and Europe, the investments in each vary drastically: €2-4 bn in the US, €400 m in the EU of which €100 m in France. David Lamarche from Aigle, gave an example of innovation in retail in the face of Tcheckit app that lets consumers earn money when they conduct market research in stores by taking pictures and answering a few questions. As innovation usually happens from small, agile and young teams, how can big companies with old (mindset) senior managers be ahead of the curve too? P.F. Lelouet from Nelly Rodi said that this has started to change and senior managers have started to recognise the imporance of innovation and contribution from younger teams for their businesses. Lelouet said that now established fashion groups need to collaborate with startups to truly add fresh approaches to their businesses. TUESDAY | Fashion Startup Pitch Night On Tuesday, 7 early stage fashion startups, selected by ICONITY, were invited to pitch in front of...